14 October 2020

Hallmark Care Homes knit 493 scarves for charity

Team members, residents and relatives have recently knitted almost 500 scarves during an initiative called The Great Hallmark Scarf-athon, which was set up to help residents keep occupied during self-isolation.

The initiative, which seeks to raise money for The Care Workers Charity and Alzheimer’s society, surpassed its target of 380 scarves by 113. The scarves when laid out are equivalent to 887 metres, which is approximately three times the QE2, 8.5 football pitches or 74 double decker buses.

Head of Relationship Centred Care, April Dobson said: “The Great Hallmark Scarf-athon has been a huge success and I’m overwhelmed with the effort all of the homes have put in.

“We have surpassed our target by over 100 scarves and this is down to the residents, team members and wider community who all contributed to this success.

“We hope this can help to raise funds for two amazing charities, The Alzheimer’s Society and The Care Workers Charity.”

Director of Fundraising at the Alzheimer’s Society, Alex Hyde-Smith said: “We really appreciate Hallmark Care Homes donating a percentage of the proceeds to Alzheimer’s Society, at a time when we have been hit hard financially and our services are even more in demand. The money raised will help us reach more people, so those affected by dementia don’t have to face the current crisis alone.”

If you would like to get your hands on a beautiful scarf just in time for the colder months, you can do so in exchange for a small donation by getting in contact with your local Hallmark care home.

Find your nearest Hallmark care home here.