9 April 2020
Hallmark Care Homes to support Sparkle for Social Care
Our care homes will support Sparkle for Social Care on Monday 13th April by acknowledging their care teams, putting tinsel and fairy lights in their windows and donating money to The Care Workers Charity.
Sparkle for Social Care is a new national event backed by Hallmark Care Homes Chair, which seeks to show appreciation for care workers and raise £1million for The Care Workers Charity Emergency Coronavirus Fund.
The fund which is available to all UK care workers in social care, seeks to support those at the frontline of the Coronavirus crisis, who need to self-isolate after caring for the most vulnerable members of our society.
Care providers, care suppliers and members of the local community have already signed up to the event and will take part from work or at home to recognise and support the 2 million care workers in the country who may need financial support during this unsettling time.
Launching the appeal, Avnish Goyal, Chair of Hallmark Care Homes, Trustee of The Care Workers Charity and Chair of The Care Sector Ball organising committee said:
“Care workers bring a bit of sparkle back to the lives of society’s most vulnerable, and by digging out the Christmas decorations, or donning a sparkling novelty tie, people across the country are showing that they care too. Seeing the way people have rallied around to help one another get through this crisis is inspiring. As a society, we rightly recognise NHS staff, but we often overlook the care workers who look after residents in care homes and those who provide care in people’s own homes. The Sparkle for Social Care movement is one way of saying a massive thank you to all these care workers for the amazing work they do.”
Executive Director of The Care Workers’ Charity, Karolina Gerlich, said:
“The current crisis is bringing real hardship, not just for those who are isolated and alone because of health conditions, but also for the women and men who tirelessly care for them. Right now, care workers are working longer hours, and in more difficult conditions than ever before. They are sacrificing their own health to care for others.
“Many care workers live pay cheque to pay cheque, and they are terrified by what might happen if they can’t work due to Coronavirus. Our appeal is designed to help those care staff affected by the disease. When you consider all they do for society and for our loved ones, the least we can do for them is ensure they don’t go into debt because of Covid-19.”
Over £300,000 has been raised already out of The Care Workers Charity £1,000,000 fundraising target.
If you would like to show your support for care workers, take part in the sparkle for social care movement on Monday 13th April and make a donation to The Care Workers Charity Emergency Coronavirus Fund. Please also feel free to share your pictures on social media using the hashtag #SparkleforSocialCare.
For further information about The Care Workers Charity Emergency Coronavirus Fund and if you wish to apply for support please visit https://www.thecareworkerscharity.org.uk/covid-19-emergency-fund/
For further information about the Hallmark Care Homes support fund and to apply please email firstname.lastname@example.org.